Grammy-award winning artist Pharrell Williams launched his new liqueur "Qream" amongst the powerful, the beautiful, and the fun in Washington D.C's famed Decatur House. Designed by Benjamin Henry Latrobe, the “father of American architecture” and prominently located on Lafayette Square across from the White House, Decatur House is one of the capital's most desirable locations for the launch of "Qream."
The guest sipped on "Qream" a fruity liqueur infused with strawberry and peach flavors throughout the night while grooving to DJ Adrian Loving in the courtyard.
"Qream" was created in collaboration with Diageo, the world's leading premium drinks business. Qream's sculpted bottle silhouette and fruity flavors target's women. Pharrell wants "Qream" to be the drink of choice" for the world's powerful women.
Washington Life Magazine sponsored the exclusive pre-view in Washington D.C., the multi-city product launch is accompanied by a major marketing campaign pushing the product via advertising, public relations, strategic alliances and nationwide events in New York, Miami, Los Angeles and Atlanta.
Washington Life Magazine sponsored the exclusive pre-view in Washington D.C., the multi-city product launch is accompanied by a major marketing campaign pushing the product via advertising, public relations, strategic alliances and nationwide events in New York, Miami, Los Angeles and Atlanta.
Guest included Pusha T., Grammy Award Winning producer Rich Harrison, WABC7 Cynne Simpson, and Jummy Olabanji, BET News Anchor, Andre Showell, Global Latitudes' Principle, Michelle Davis, and the Godfather of "Go-Go" Chuck Brown.
The National Center for White House History is located at Decatur House, a National Trust Historic Site owned by the National Trust for Historic Preservation and operated by the White House Historical Association.
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| The Decatur House |
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| Michelle Davis and Pharrell Williams
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